Event strategy and environment design

Glaxo Smith Kline Trade Show System, (proposed)

The challenge; create a “kit-of-parts” design concept to satisfy the needs for a scalable, international trade show program that could function as a continent-wide resource. 


We created dozens of variations on a trade show property with a consistent brand message employing a toolkit for booth footprints ranging in size from 10’ x 10’ to 120’ x 60’

AGENCY: Jack Morton

© 2014 kevin rupnik

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10 x 20 Booth